The Most Comfortable Clothing Brands
When you spend large amounts of time researching and writing about comfortable clothing, you become an expert on what are the most comfortable clothing brands that prioritize comfort with their designs and fabrics.
Most brands like Banana Republic, Old Navy, Levi’s, and Nike have some super comfy items that work well for a wide range of people, and I include many items from those companies in a lot of my posts.
Since there are so many clothing brands, it can be overwhelming to know where to start when shopping for comfortable clothes. Below are some retailers that go above and beyond in terms of their clothes’ comfort level. I’ve included men, women, and unisex brands that make the most incredible lounging, work styles, athletic and lifestyle wear, and a few of the most comfortable underwear brands.
This article may contain a few brands that you may not know about, along with some of the most iconic American retailers.
L.L Bean
Most Comfortable for Slippers and Flannel
There are so many comfortable things at L.L Bean. They have comfy pants, sheets, and throws that are all worth a look.
But, if you want to take your comfort game to the next level, it really doesn’t get much better than L.L Bean Flannel. This high-quality Portuguese cotton flannel is used in their men’s and women’s pajamas, shirts, nightgowns, and sheets.
Equally great are their Wicked Good Slippers, the L.L bean slipper that’s been keeping people’s feet toasty for a long time. They come with iconic cozy shearling, featuring exceptional comfort and warmth.
Our pick: Wicked Good Slippers, and any flannel.
Lands’ End
Could You use Some Feel Good Breathable Summer Pajamas?
Lands’ End is another classic American brand, and their warm, comfortable styles are go-to options for so many people, year after year.
Like L.L Bean, they have fantastic flannel. They also make some of the best men’s and women’s, and children’s thermal long underwear – it contains high-performance Thermaskin™ fabric, to maintain body heat and wick perspiration from your skin.
They also have really great cotton nightgowns and sleepwear for women.
Our pick: Thermal long underwear.
American Giant
If You Are Looking for Thick Cozy Sweats
There are a lot of fantastic places to find really incredible sweatpants and sweatshirts. One retailer that you may not be familiar with but are well worth a look is American Giant.
They make some of the best American-made hoodie and sweatpants for men and women, and their stuff is durable, well made, and incredibly comfortable.
Our pick: Classic Full Zip men’s Hoodie.
Vuori
Comfortable Workout Clothes
There’s no shortage of comfortable workout gear options out there, but if you’re looking for men’s workout shorts for men, or women’s yoga leggings, I suggest Vuori.
Most Vuori gear is well designed and highly rated.
It’s men’s Kore Short is considered by many to be the best athletic short you can find, and its Ponto Performance Pant has become a comfy WFH uniform.
Vuori’s fans also love their performance jogger (a big-time fan favorite), and their women’s leggings.
Our pick: Men’s Kore Short.
Boody
Sustainably Made Comfort Underwear
Comfortable underwear is certainly not in short supply these days (see our post on Comfortable Underwear Brands).
Boody is a standout brand that recently started to get some buzz in the States (they’re based in Australia). They sell the softest, most comfortable men and women’s essentials made from organic bamboo.
Boody’s most popular items include a comfy everyday bra that is sustainably and ethically made. The bra is mostly made of bamboo viscose (a more environmentally friendly material than traditional cotton), with a bit of nylon and spandex for stretch.
Also very popular are the Men’s Original Boxers – the bamboo material is naturally cooling and breathable, so you can leave them on all day or night, even if you run hot.
Our pick: Shaper Bra.
Tani
Soft and Silky Men’s Lounge Sleep Shorts
Tani is another clever underwear brand using innovative fabrics to make soft, sustainable, and breathable essentials.
Tani makes underwear and loungewear, primarily using soft and silky Bamboo (to wick away sweat to keep you dry and comfortable).
The first thing you need to try from this brand are their men’s lounge shorts – very luxurious and comfortable. Tani is an excellent choice for eco-friendly, super soft advanced fabrics – you’ll hardly even feel your underwear.
Our pick: Men’s Lounge Sleep Shorts.
MeUndies
Lounge Wear for When There Is Nowhere to Go
If you’re looking for the lounge pant to help get you through this weird time of WFH, you need to have a look at MeUndies.
MeUndies is a men’s and women’s underwear, sleepwear, and loungewear brand with a loyal and passionate following.
Their ultra-soft basics, and fun, colorful, trendy prints are for all genders.
Meundies also has a strong focus on inclusivity, body positivity, and transparency that its customers really respond to. They’ve also got an interesting monthly subscription program – a very novel idea in the world of underwear!
Our pick: Men’s Lounge Pant.
Everlane
Comfy Modern Essentials for the Minimalist
It’ i’s nice to have a great basics brand in your back pocket when you need a new T-shirt, cozy sweatshirt, or even just a pair of underwear, and for a lot of people, that brand is Everlane.
I feature Everlane a lot because they make incredible quality basics for both men and women, emphasizing comfort, fit, and excellent design. They’re also a great source for minimalist, modern, eco-conscious essentials.
They have so many excellent designs, but for women, check out their Cheeky Straight Jean or their Cashmere options.
For men, I suggest looking at their Uniform Collection – it includes 10 quite versatile everyday basics.
Our pick: Women’s Cheeky Straight Jean.
Uniqlo
Budget-friendly Soft Cashmere and Merino Wool
Uniqlo has a huge selection of budget-friendly, comfortable men’s and women’s clothes -there are far too many to mention in this rundown, but their standout items have to be their men’s and women’s cashmere and merino wool sweaters.
Those sweaters (available in crew, turtleneck, or cardigan options) are only available seasonally, but they’re super soft and affordable – well worth a look.
Our pick: Cashmere sweaters.
Lululemon
Athletic Clothes with a Focus on Comfort Fabrics
Lululemon continues to stand out in a saturated activewear landscape.
Fans love the incredible feel of the fabrics Lululemon uses – they make yoga, running, and working out much more pleasant. And not only are the fabrics are soft to the touch, but the technical aspects of sweat-wicking and breathability are also top-notch.
For women, you can’t go wrong with the Align leggings, Scuba Hoodies or Joggers.
Men love Lululemon’s City Sweat Hoodie, Jogger and their ABC Pants.
Our pick: Men and women’s Hoodies.
Prana
Lifestyle Clothing
One of Lululemon’s biggest competitors, Prana, is another excellent source for activewear for yoga and outdoor adventures.
Prana has tons of comfy styles for the house. Soft joggers, lightweight hoodies, stretchy yoga pants – they have lots of high quality, sustainable styles for active people.
Our pick: Women’s Joggers.
Outdoor Voices
One of the Best Online Brands for Comfy Activewear
Outdoor Voices made their name with their fashionable activewear with a huge cult following. If you’re looking for ultra-comfy styles, check out anything in their All Day collection – it features ridiculously soft cloud knit fabric.
You can find tees, hoodies, and joggers that are perfect for most active pursuits, WFH, or just lounging.
Women also love the Outdoor Voices workout leggings – these are known for their lightweight, breathable TechSweat™ fabric and a design that doesn’t need to be adjusted while working out.
Our pick: Anything in the All Day collection.
Richer Poorer
Cult-Favorite Quality Basics, Loungewear and Intimates
Richer Poorer is yet another brand with an excellent reputation for making super comfortable basics for men and women.
They’re mostly known for loungewear and intimates, and they have a lot of underwear worth checking out, but you may want to start with their women’s boxer brief shorts.
You can also find tees, dresses, sweatpants, and hoodies – both the men’s and women’s hoodies (made from a cotton and recycled-polyester blend) have become fan favorites over the last year. The styles are simple, stylish, and universally flattering, and the fabrics are the kind of soft you want to wrap up in whenever you get the chance.
Our pick: Women’s boxer brief shorts.
Pact
Ultra Soft Sustainable Organic Cotton
Looking for simple, calming pieces when you get dressed in the morning? You can’t get much better than comfy organic cotton apparel from Pact.
Their soft, comfy clothing is made with organic cotton in Fair Trade Certified factories, so it’ll make you feel good about your clothes.
Pact has excellent underwear styles for men, women, and kids, and their T-shirts are also worth checking out.
Our pick: Organic Cotton Underwear.
Girlfriend Collective
Internet Favorite for Comfy Women’s Activewear
Since everyone is spending so much of their time at home, athleisure has pretty much become a wardrobe staple for many of us.
Girlfriend Collective are one of the brands reaping the rewards – they’ve become internet favorites for their stylish, minimal pieces in an extended size range.
Their leggings – made with recycled polyester, and non-toxic dyes – are soft, high-rise and compressive, but not suffocating.
Our pick: Leggings.
Universal Standard
Size-Inclusive Essentials for Women
The size-inclusive brand Universal Standard is an excellent source for everyday essentials for women of all sizes.
Universal Standard offers workwear, dresses, skirts, outerwear, athleisure, and casual clothing – all well designed and high quality.
Women love this brand because of the extensive sizing options – they go from 00 to 40 – as well as the fitting techniques used to design the garments properly for each size.
Universal Standard is so focused on a good fit that it offers a program that lets you replace gently used items if you go up or down a size over the following years after purchase – now that’s customer service.
Our pick: T-shirts.
Betabrand
Women’s Work Pants that Feel Like Yoga Pants
Betabrand designs very comfortable clothing for women who like to stay active all day long.
Their standout product is the Dress Pant Yoga Pants. These magic pants are cozy enough to lounge in but sleek enough to wear to the office, which is a difficult thing to achieve. Made with a four-way stretch fabric that’s just as comfortable as yoga pants, they have become a perfect part of a work from home uniform for a lot of women.
Betabrand has also recently launched the Restorative Collection, a set of comfy pieces designed to better suit women working from home.
Our pick: Dress Pant Yoga Pants.
Eileen Fisher
Comfiest for Women’s Timeless Essentials
Eileen Fisher has always been ahead of her time. Her eponymous brand started back in the 1980s with a strong focus on sustainability way before it was trendy to do so.
The timeless casual clothing Eileen Fisher makes very well designed – timeless, elegant pieces with a very high comfort level.
If you aren’t sure where to start with the brand, the cardigans and the pants are classic styles that will last for years. If you’ a’re looking for high end, sustainable, and beautiful clothes for women, give Eileen Fisher a look.
Our pick: Stretch Crepe Slim Ankle Pants.
James Perse
Most Comfortable T-shirts
If you’re looking for luxurious casual comfort for men and women, most of James Perse‘s designs are excellent.
James Perse T-shirts have been a staple for people in the know looking for high-end basics since the brand started in 1994. They’re pricey, but highly coveted for a reason – they’re some of the softest, most versatile, and most comfortable t-shirts you can find.
Our pick: Men’s and Women’s T-shirts.
Duer
Best Place to Find Comfy Pants for Everyday
Thanks to the high tech stretchy performance fabrics that innovative brands are using, we’re in a bit of a golden age for comfortable pants.
Duer is one such brand, making comfortable pants for men and women using their “N2X No Sweat” fabric for performance and limitless stretch.
Duer pants are comfortable for working out, but can also look appropriate in an office setting. Their denim is stronger, lighter, and significantly more flexible than traditional denim, making them very comfortable, but still durable.
Our pick: Men’s No Sweat Pant.
Bonobos
Men’s Retailer with Most Comfortable Tailoring and Fit Options
Bonobos is an excellent men’s clothing store that makes our list because of the extensive focus that the brand places on the tailoring and fit of its men’s suits, trousers, denim, shirts, shorts, swimwear, and outerwear.
Having the best fit possible for any clothing item is one of the easiest ways to feel comfortable, especially when you’re dressing for the office. Bonobos style is modern, versatile and excellent value.
Our pick: Stretch Washed Chinos.
Mizzen+Main
Where You Will Find Dress Shirts That Feel like Your Comfiest Workout Gear
Mizzen+Main designs performance fabric dress shirts, blazers, jeans, and casual shirts in moisture-wicking, wrinkle-free fabric that feels amazing to wear, especially if you have trouble wearing traditional dress shirts.
The brand’s goal is to make clothes that look good and feel great, and they do this by taking the stretchy fabrics popular in athletic wear, and using them to construct traditional men’s fashion.
Our pick: Dress Shirts.
- Comfy Airport Outfit Looks for Women - October 12, 2021
- The Best Comfortable and Beautiful Silk Dresses Available - October 9, 2021
- Review of Old Navy’s EveryWear V-Neck for Women - June 5, 2021